Welcome to HIDM Digital Marketing Course in Jind
Begin Your Digital Journey With Us!
About the Director
Er. Manmohan Singla
With qualifications in B.Tech, M.Tech (CSE), and MBA in Marketing & LS, Er. Manmohan Singla is the visionary leader of HiDM. A former Microsoft Student Partner (MSP) and Google Certified Digital Marketing Expert, he brings years of expertise in shaping the future of digital marketing. As a Digital Marketing Coach & Trainer, his mission is to equip students with the necessary tools to excel in their careers and personal growth.
Years of Experience
Awards & Honors
Who can do this course?
Our services
Professional Services
SEO
E- Commerce
WordPress
Content writing
Google Ads
Blogging
E-Mail marketing
Influencer Marketing
Google analytics
Course Modules
- The Digital Landscape
- Elements & Platforms
- Brand Audit Digitally
- Target Audience
- Tofu
- Mofu
- Bofu
- Setting Up Your First Funnel
- ClickFunnel vs Normal Funnel
- Funnel Automation
.
- Design Thinking
- Types of Design Format for Different Platforms
- Design using Canva Pro
- Logo Making for Brands
- Using Canva
- Capcut
- Relevancy of Blogging
- Platforms for Bloggers Earning
- Working on Blogger.com
- First 1000 Visitors on your blog
- Understanding of Domain Names
- Purchase of Web Hosting
- Tools, Themes & Plugin for Use and more
- Building Site Architecture of your website
- Setup up your own website wordpress panel
- Installing Themes
- Uses of Plugins, Tools, and more
- Setting Tracking Codes for your website
- Website Optimization for Mobile
- Importance of Optimization
- Why SEO?
- Google algorithm and how to avoid penalties
- Black Hat Vs White Hat Vs Grey Hat SEO
- Google algorithm and how to avoid penalties
- On-Page Optimization (Meta Tags, Headers Tags, Image Tags and More)
- Off-Page Optimization (Quora, Youtube, Blogs, and more)
- Analysis of GMB Account
- Setup Local & International GMB
- SEO of GMB Area wise
- Managing Ratings and Reputation
- Quora
- Snapchat
- Youtube
- Who is you customer?
- Where is your customer?
- What are your goals?
- When will you communicate
- What differentiates You?
- How will you Execute?
- Drafting First Freelancing Proposal
- Making Online Invoices
- Sales Pitch
- Lead Generation & Pitch Formation
- Business Automation
- Negotiation & Payment Setup
- Setting up a social media account
- Practices to follow on page
- Types of content on each platform
- Dos & Don’ts of posting
- Profile vs Page vs Groups
- Content Strategy – Videos/Reels/Posts
- Using Buffer & Hootsuite to schedule and publish
- Setting up a marketing plan for paid marketing
- Importance of Ads Panel
- Set-Up up an Advertisement
- Choosing the right campaign objective
- Setting campaign budgets and bids
- Ads Placement and their importance
- Designing social media ads
- How to make a proposal for client project.
- Getting First Freelance client with online bidding on Upwork, Fiverr & other platforms.
- Setting up Digital Marketing agency
- Importance and Ads key terms
- keyword research
- set up your first google adwords campaign
- Search Ads, Display Ads, Shopping Ads, Remarketing Ads.
- Set Objectives of campaigns
- Review of campaigns
- Review of Campaigns
- Google Ads – Search, Display,Shopping.
- Facebook Ads – Deep Dive.
- Instagram Ads- Stories,Feed,Reels
- Quora Ads .
- Linkedin Ads.
- Setting up a google analytics account
- Placing the tracking code on the site
- Setting up conversion tracking goals & events.
- Reading GA Data
- Engagement of users in Social Media Platform
- Choosing the right influencer for your brand
- Micro vs Macro Influencers
- Launch your 1st Influencer Marketing Campaign
- Creating Channel
- Creating Attractive Thumbnails
- Types of Youtube Ads
- Youtube SEO
- Managing Insights
- Vidooly & Social Blade-Hands-on
- Types of Email
- Bounce Rate vs Open Rate vs
- Delivery Rate
- Analytics and Optimisation
- Creating Lead Magner
- Setting up Email Automation Workflow
- Email Marketing tools (Mailchamp, Mailerlite, etc)
- Creating the First Email Campaign
- Understanding of the Basics of
- Copywriting
- Rules and Guidelines for Copywriting
- Copywriter Process
- Copywriting Tools
- ORM in 2024
- Customers exceptation
- Methods to deal with a crisis
- Social Listening
- Factors to look at for E-Commerce Stores
- Product Listing on an E-Commerce Platform
- Payment Gateway Consideration
- Soft skills- Personality development.
- Email & resume writing skill.
- Mock Interview drills.
Master Industry-Relevant Tool
Celebrating Achievement Manmohan Singla Awarded for Outstanding Contribution
Certificates
LIFE AT HIDM
Testimonial
I choose HIDM for my digital Marketing journey because its gives training certificate of Private limited company and 100% job assistance. The environment of the institute is friendly and supportive. HiDM is not just about acquiring knowledge of Digital Marketing. They help you in self-growth, gaining confidence, speaking your heart and mind out, and a lot more.
Manmohan Sir's method of teaching is very good, students of any level can understand him easily. My experience at HiDM has been excellent and I have learned a lot about poster designing, SEO, SEM, social media marketing, website designing, video editing. Along with online marketing, HiDM students also participate in offline activities which helps in their 360 degree improvement like communication and personality development.
The environment of the Institute is friendly and co-operative. Manhmohan sir leaves no stone unturned in teaching the student. At HiDM, every student gets an opportunity to learn how to manage an event by organising in-house seminars. One of the special thing about HiDM is that it provides 100% job assistance also.
Manmohan sir is the best digital marketing expert having an experience of more than 10 years. With the digital marketing skills, sir also teaches us to do team work and effective communication that help us to develop our personality. If u are looking for a course that helps you to get skillful, then chose HIDM as I Did.
HiDM is the best institute in many ways. Here every student gets equal importance without any discrimination. Er, Manmohan Singla sir teaches students very diligently and he is always ready to teach again and again. He wants his students to be perfect, hence working on their overall performance like communication, personality, business ethics, and other things.
I am proud to say, my experience of learning at HiDM is the best experience till date. The course here is well designed and adequate time is given to each subject. Trainer Manmohan sir is helpful and has a calm nature. We can schedule one-on-one session with sir for clearing doubts. I believe that after investing time and taking HiDM's four-month advanced digital marketing course, I will become a successful digital marketer and make my future bright.
I am having a great learning experience from HiDM’s advance digital marketing course. I am getting my concepts of digital marketing clear in a very impressive way. HiDM provides placement services along with resume building session and career advice session. HiDM is the best institute as you will be taught by the best in the industry trainer Manmohan sir. His credible industrial experience, skills and hacks in the field of digital marketing are unmatched.
The biggest fear I had before joining was, as I am only of 16 years, How I will learn and understand the course but hidm made it very easy for me. My mentor Manmohan Singla sir is a fabulous digital marketing coach. Under his guidance and support, I am polishing my skills. He covers every topic in deep so that students could understand it completely. HiDM is a place where your voice is heard and your opinion matters.
When I joined the Digital Marketing institute I realized that I made the correct decision and choose the correct institute to pursue my digital marketing course in Hisar. I would like to say thank you to Er. Manmohan Singla sir for teaching Digital Marketing Course so well that will absolutely differentiate us from others students. I am assured that learning the course from HiDM will successfully help me in achieving my dreams.
My overall experience with this institute is that I joined here with zero knowledge. After completing my course, I have gained in-depth knowledge in Digital marketing and also gained a lot of practical knowledge in the best way. I am thankful to Er. Manmohan Singla sir who helped me with digital marketing techniques. Highly recommended for housewives who are new to the digital marketing field.
