Seminar on How to become a Youtuber and earn Money By Shiwam Kaushik

Seminar on How to become a youtuber and earn money


What is Youtube?

Youtube Partner Program

Youtube Shorts

Youtube Algorithm

partner program
youtube shorts

Introduction of Youtube


YouTube is an online video sharing and social media platform headquartered in San Bruno, California, United States. Accessible worldwide, it was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by Google and is the second most visited website in the world, after Google Search.

Traffic on Youtube

YouTube users When launching a video marketing strategy, you need to know if the platform’s demographics match your target audience. Let’s cover some of YouTube’s main demographics. 1. YouTube has over 2 billion monthly active users YouTube is visited by nearly a quarter of the world’s population, boasting two billion monthly active users. It’s fair to assume that YouTube has a diverse user base and your business can likely connect to your target audiences. 2. India has the largest YouTube audience, followed by the United States and Brazil There are approximately 467 million active YouTube users in India, making it the network’s largest audience by country. High-speed internet became widely available in India in 2016, and internet usage has flourished there ever since. This speedy adoption has contributed to the rise of Indian YouTube stars like T-Series, who is one of the most subscribed YouTubers on the platform.

Main functions of Youtube

Users can search for and watch videos Create a personal YouTube channel Upload videos to your channel Like/Comment/share other YouTube videos Users can subscribe/follow other YouTube channels and users Create playlists to organize videos and group videos together

How to make channel on Youtube?

Sign in to YouTube on a computer or the mobile site. Go to your channel list. Choose to create a new channel or use an existing Brand Account: ... Fill out the details to name your new channel. ...

To add a channel manager, follow the instructions to change channel owners and managers.

Youtube Partner Program

The YouTube Partner Program (YPP) gives creators greater access to YouTube resources and monetization features, and access to our Creator Support teams. It also allows revenue sharing from ads being served on your content.

partner program

How to Join Youtube Partner Program

Once you’ve met all of YouTube’s requirements, you’re ready to apply to the YPP! You'll do this on the YouTube Studio's "earn' page, which also tracks how much watch time you have and how many subscribers you've gained. Simply apply on this page when YouTube gives you the green light. If you apply and are rejected for the first time, you’ll have 21 days to appeal the decision. Then you'll have to wait another 30 days before re-applying. If you’re rejected a second time, you’ll still have 21 days to appeal, but you can only re-apply after 90 days.

While this may seem harsh, it’s a balanced approach because YouTube is prioritizing new applicants over repeat ones. Use the time to fix anything unsavory on your channel, such as multiple copyright claims or videos that violate YouTube’s Community Guidelines.

Youtube Shorts

youtube shorts

YouTube Shorts is the short-form section of the American video-sharing website YouTube. Shorts focuses on vertical videos at a maximum length of 60 seconds and various features for user interaction. As of January 2022, Shorts have collectively earned over 5 trillion views since the platform was made available to the public on July 13, 2021 which include video views that pre-date the YouTube Shorts feature.Creators earn money based on the amount of views they receive, or through ad revenue. The increased popularity of YouTube Shorts has led to concerns about addiction for teenagers.


YouTube’s intent in the creation of YouTube Shorts in 2019 is to compete with TikTok, an online video platform for short clips. The company started by experimenting with vertical videos up to a length of 30 seconds in their own section within the YouTube homepage.This early beta was released only to a small number of people.

Shortly after TikTok was banned in India in September 2020, the YouTube Shorts beta was made available in the country.

In March 2021, the beta was released in the U.S. and was later globally released on July 13, 2021. In August, YouTube announced plans to make the Shorts feature available on its smart TV app. In December, YouTube published its annual blog post documenting the top videos and creators of the year, with Shorts receiving its own section of the post for the first time.

At the annual Made on YouTube event in New York in September 2023, Google announced YouTube Create, a video editing app designed for YouTube creators, in order to facilitate the growth of Shorts. At launch, the app was only available on Android.

What is YouTube shorts Algorithm?

YouTube’s VP of Product Management described Shorts as “a new short-form video experience for creators and artists who want to shoot short, catchy videos using nothing but their mobile phones,” and goes on to say, “Shorts is a new way to express yourself in 15 seconds or less”.

How do you get Your Shorts discovered?

YouTube users can find and watch Shorts on the YouTube homepage or via the Shorts tab on the website or app. Shorts are subject to the same recommendation signals as “long” YouTube videos.

Here’s what the YouTube Shorts algorithm takes into account:

Relevance: Do the title, tags, content, and description match the search term? Engagement: Do other people like and comment on this video? User watch history: What have you enjoyed or viewed in the past? Similar content: What other Shorts do similar audiences like to watch?

Watch time: Less important than for classic videos. But if someone can’t even sit through a 15-second video, that’s probably not a good sign.

YouTube Algorithm


YouTube’s search algorithm prioritizes the following elements: Relevance: The YouTube algorithm tries to match factors like title, tags, content, and description to your search query. Engagement: Signals include watch time and watch percentage, as well as likes, comments, and shares. Quality: To evaluate quality, the algorithm looks at signals to determine the channel’s authority and trustworthiness on a given topic.

User search and watch history: What have you enjoyed or viewed in the past? This will impact which search results the YouTube algorithm will assume will be helpful.

YouTube recommends videos in three different places on the platform.


This is what you see when you open up the YouTube app or visit the YouTube website. It’s personalized to each viewer. The recommendation engine selects videos for the Home screen based on… Performance of the video

Watch and search history of the user

Youtube Home


These are the videos recommended alongside the video you’re already watching: the list of videos that appear under ‘Up Next.” The algorithm suggests videos here based on… The topic of the current video

The viewer’s watch history


The keyword obviously plays a role here. But each user’s search results will be slightly different thanks to the personalized signals the algorithm takes into account. These signals include: The relevance of the title, description, and video content to the search term

Performance and engagement of video